Silverwind Enterprises partners Margaret and Doug Phares purchased the Professional Association of Résumé Writers & Career Coaches (PARW/CC). Initially founded in 1990 by sellers Frank and Vicki Fox, PARW/CC boasts more than 1,700 members who share professional insights to help hone the skills of all association members. It is the oldest and largest association serving […]
How to Tell the Difference Between What You Do and What You’re Good At Sometimes, the things that take up most of our time aren’t the projects that make money for our business. We get lost in side projects and daily processes instead of actually growing our business. I know I’m guilty of this too, […]
Is It Time to Look Outside Your Organization? Contrary to popular belief, bringing in consultants doesn’t mean you’ve failed to solve your own problems. You can be the most brilliant, innovative, and efficient business manager and still need a hand. Even Steve Jobs got stuck; it’s nothing to be embarrassed about. But before you start […]
Don’t Leave Money on the Table When I speak with a client and suggest that they try raising their business’ prices, there’s usually a lot of skepticism. After all, who wants to risk losing business to sky-high price tags? Luckily, that's not what I'm suggesting. What I am suggesting is taking some time to carefully […]
Spending on Tech Now Could Mean a Big Payoff Later I went to a pop-up street market last weekend, and something caught my attention: Every seller was swiping cards on their phones. It was quick, it was efficient, and it wasn’t what I expected to see among the fresh strawberries and hand-made greeting cards. It […]
What You Don’t Offer Could Cost You In 1948, the McDonald brothers opened up their new burger joint where you could get a 15-cent hamburger, a milkshake, and fries. That was almost half the cost of a burger at the time, so how did that grow into a multi-billion dollar empire? They sold the fries. […]
The concept of the Topmost Person in an organization has been around since the pharaohs, but until recently, organizations used the term “president” for their top operating person. CEO came into vogue in the 70s and seems to have a connection to the rise of the conglomerate which was comprised of many units, frequently with their own […]
